Mercedes-Benz GLA concept puts laser projectors in headlights, redefines SUV

MercedesBenz GLA concept puts laser projectors in headlights, redefines the SUV as 'sporty'

All pretty young things eventually require face-lifts to stay fresh. And the same goes for car models too, which in the SUV’s case means a total body lift. Mercedes-Benz is planning to do just that to the category, with an official unveiling of its Concept GLA premium compact SUV planned for the Shanghai Auto Show next week. The sportier, “more coupe-like” vehicle has a 208-horsepower four-cylinder turbocharged gas engine, 7-speed dual clutch automatic transmission, 4Matic all wheel drive and — wait for it — headlamps with laser projectors. Oh yes, really. Despite what you may think, the laser light show isn’t all just for neat tricks, though you can display any photos or video compatible (shared via phone, hard drive or the wild interwebs) with the car’s in-dash COMAND system. No, there’s a practical purpose that prompted Mercedes-Benz’ German engineers to include the feature: a real-time navigation overlay. And lest we forget, there’s one last scintillating tidbit of this concept car’s posh perspective. It also features 65-feet of hand-stitched interior leather. We believe the correct response you’re searching for is: !#$&%. And we’d agree.

Click link below to see press release.

by: Joseph Volpe-Engadget.com http://www.engadget.com/2013/04/18/mercedes-benz-gla-concept-puts-laser-projectors-in-headlights/

Mercedes-Benz to Produce Inflatable Rear Seat Belts

Stuttgart. The Beltbag, one of the highlights from the ESF 2009 Experimental Safety Vehicle, is due to go into production in a luxury-class model from Mercedes-Benz. The inflatable seat-belt strap is able to reduce the risk of injury to passengers in the rear in a head-on collision by lessening the strain placed on the ribcage.
Should the crash sensors detect a severe frontal impact, the airbag control unit will trigger deployment and inflation of the Beltbag. A gas generator then inflates the multi-layered belt strap with Velcro seams to nearly three times its normal width. The resulting larger surface area is able to better distribute the force acting on the seat occupant, thereby reducing the risk of injury.
The Beltbag can be used in exactly the same way as a conventional seat belt. The belt strap’s design is different from that of the standard belt though, and received top marks in practical trials for being extremely comfortable to wear and for its extra-soft belt strap edge.
“Mercedes-Benz is pursuing its safety initiative in the rear of vehicles with the Beltbag,” comments Prof. Dr.-Ing. Rodolfo Schöneburg, Head of Passive Safety and Vehicle Functions at Mercedes-Benz Cars. “After all, the excellent standard of safety offered by Mercedes-Benz doesn’t just apply to all model series, but to all seats, too.”
Just like the active seat-belt buckle recently presented by Mercedes-Benz that is likewise earmarked for inclusion in a luxury model, the Beltbag was developed with a particular view toward new markets. There, the occupancy rate in the rear is as much as 30 percent, making it much higher than in Europe. By introducing the Beltbag, Mercedes-Benz is further expanding the safety system for passengers in the rear – in contrast to many other manufacturers, seat belts in the second row of Mercedes-Benz models already come equipped with belt tensioners and belt force limiters. It is not planned to introduce the Beltbag for the front occupants, as airbags are already included in the front on all models as a supplementary restraint system.
Because dummy measurement technology is not capable of quantifying the benefits resulting from a wider belt strap, such as the lower force exerted on occupants, the safety experts at Mercedes have also been working intensely with virtual human models, as such computer-generated models make it possible to obtain detailed findings on the biomechanical strain during a collision.
by Daimler Press Release: http://media.daimler.com/dcmedia/0-921-658892-1-1514820-1-0-1-0-0-1-12639-854934-0-1-0-0-0-0-0.html?TS=1360006743883